Creation of visual identity
Each project begins with an immersion in your world: your story, your positioning, your audience, and your objectives. This understanding allows me to build a visual identity that sets you apart while speaking directly to your audience.
I create visual identities that reveal the essence of brands and make them memorable.
My approach combines aesthetic sense, strategy and consistency to offer my clients a strong, recognizable image that is deeply aligned with their values.
I work closely with my clients to capture their vision, story and identity to translate their essence into distinctive visual elements.
An identity visualvisual which is not just a logo
In addition to the logo, I also design complementary materials: business cards, letterheads, presentation templates, and other stationery. Each item is carefully designed to perfectly harmonize with the overall visual identity, ensuring a consistent and memorable experience for your clients and partners.
I then develop all the key elements that will shape your brand image:
- logo and its variations
- color palette
- typography
- graphic and iconographic elements
- Application images to better define your universe.
The goal: to provide you with all the necessary tools to communicate with impact and consistency, across all your media (website, social networks, professional documents, packaging or marketing campaigns).
Visual identity is not limited to a logo. It forms a complete graphic system designed for ease of use and consistent application. That's why I provide a brand complete kit, bringing together all the visual elements as well as clear guidelines for applying them to your future materials.
The goal: to allow you to maintain your brand image over time, independently and without loss of consistency, whether internally or with other service providers.
